In four months I went from turning my nose up at direct sales to a certified Beautycounter zealot. I have no shame about spreading the word and neither should you. Thinking about becoming a consultant? Here’s why you should:
1. Educate the people you care about. I have been working in the natural beauty industry for years, promoting different ways to help people switch to safer products. But selling Beautycounter directly has been the most effective way I’ve found to make a real impact on friends and family. The people in my life didn’t always want to listen to my comments about their Revlon lipstick or Mac foundation. But with Beautycounter I’ve gotten my mother, mother-in-law, sister-in-law, and many close friends to fully transition the products they use – and actually thank me for urging them to switch to products they are now hooked on! And even when people I speak with don’t immediately decide to make a Beautycounter purchase, I consider it a huge success if I’ve made them reconsider their Cetaphil or Chanel #5.
2.Join the mission to lobby for better regulation of personal care products. The beauty and personal care industry is one of the least regulated. The United States has not passed a major federal law to regulate the safety of ingredients used in personal care products since 1938. Over the past two decades, the European Union has banned more than 1,300 chemicals in the product formulas of personal care products and restricted the levels of over 250 more in such products. The United States has only partially banned 30. At Beautycounter, we’re doing something about it, including lobbying members of congress for better personal care product legislation. Beautycounter’s mission is to get safer products into the hands of everyone.
3.Save money – 25% off – on the products you are using already. After I used Beautycounter’s shampoo and conditioner for the first time, I knew it was the only thing I’d be using from then on out. It’s the only clean shampoo I’ve found that lathers and doesn’t leave my hair feeling weighed down. The more Beautycounter products I tried, the more I loved – the exfoliating cleanser, the kids’ wash, the lip sheers, the eyeliner. So why not get 25% off the products I’m going to be buying anyway?
4.Vote with your wallet – and help friends to do the same. Personally, I don’t feel the need to give another dime to big corporations that don’t really care about my health or the environment. Fortunately, businesses like Beautycounter are making the conscious choice to be health-conscious, non-toxic, and sustainable. I want us to support businesses that go above and beyond to be sustainable and lead the path for a better future. Beautycounter is a B Corporation, meeting comprehensive and transparent social and environmental standards. And I should know how rigorous those standards are – I’ve been a B Corporation PR firm since 2009!
5.Work from home. I’ve been working from home since I was 23 and I’m not trying to be anywhere else. Public relations, writing, and blogging can all be done from my kitchen table and so can selling Beautycounter products.
6.Have an excuse to throw parties. “Socials” are a great way to build a direct sales business, and the story of Beautycounter is best-conveyed person to person. You can host at a friend’s home or business where they receive their own product perks, or even host an informal gathering in your own home.
7.Set your own schedule. Are you a busy school teacher looking to make extra money over vacation time? A stay-at-home mom looking for something to do while the kids are in school? A tax attorney who works insane hours in the first quarter of the year and then has a ton of downtime?
8.Make money. Good things come to those who hustle. Earn up to 35% commission on the products you sell and you can increase potential income by building and mentoring a team of your own. Truly limitless.
9.Minimal Buy-in. $85. That’s it. I’ve spent more on a bad haircut. Of course, you will want to have SOME products to show your potential shoppers. But you’ll be using a few things already anyway. You don’t need to purchase everything! If you have questions about ingredients, color matching, or anything else, you’ll have a mentor like me to text 24/7. And if anyone buys anything they don’t love, there’s free returns. No sweat, no fuss, no regrets.
Any more questions? Contact me anytime!